Product Placement –– France, 2017
In 2016, Just Dance! adopted a new positioning: "You never know someone until you dance with them". In 2017, how could we take the same concept to another level? We found a way to demonstrate its truth every week in front of millions of people.
In partnership with TFI — N°1 TV channel in Europe
Emile Martin – Copywriter, Art Director
Charles Dessaux – Copywriter, Art Director
Matthieu Elkaim – Executive Creative Director
Julien Sanson – Executive Producer
Nicolas Carlotti – Client Director
